Tag: Website content
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Imagine sending a prospective client your B2B website, and following it with a message explaining which parts are out of date. Only your team knows that the business has moved on. A buyer researching suppliers has only the information you publish. Review your B2B website whenever your services, markets, locations, project evidence, team or enquiry…
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A client gives your company’s name to a procurement manager. Before calling, the manager searches for you and finds a vague bio, an old phone number and photographs with no explanation. To build online credibility for a B2B business, make those details easy to find before the first conversation. A referred client should find a…